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In 2023, online travel agencies (OTAs) witnessed a surge in marketing expenditures, indicative of the fierce competition to secure bookings amidst the lingering effects of the pandemic. Expedia [...]

Should Phuke Follow Penang’s Lead in Regulating Short-Term Rentals? Recently, the Malaysian island of Penang made headlines by implementing a ban on short-term rentals. The move has sparked [...]

During the first half of 2022, the hotel business in Phuket gradually picked momentum. According to Suksit Suvunditkul, the president of the Thai Hotels Association, Phuket witnessed an average [...]

Imagine going for a retreat in Thailand? Wouldn’t that be great? Unfortunately, during this pandemic period, the country opened its doors for tourists, but no one came. More importantly, [...]

The Tourism Market for Phuket is a crucial aspect of the local economy. However, the latest delay of reopening the Resort Island of Phuket as a model to welcome back the foreign visitors has [...]

Over-tourism in Phuket – the Role of Destination management People are coming towards Phuket (Thailand) for tourism as it is considered as the prevalent vacationer destination. Do we need [...]

An Insight Into Hotel Website Conversion Rates The rate of conversion for hotel websites is influenced by different factors. Which is why it will be unprofessional to think of meeting a [...]

While outpacing the overall international average of 4 percent, China now boasts of a yearly increase of 30 percent thereby representing the highest percentage increase in search traffic. India [...]

There was a 1.7 percent increase in international visits to Thailand from January to March. This was reported by the ministry of tourism and sport in Thailand. The international visits are [...]

With over 7.5million airport arrivals to Phuket, there was a 5% increase in the year-on-year growth rate, in 2016, moving to 18% from the previous year’s 13%. This increase is principally [...]